Manager, Audience Development, Event Audiences & Operations
Job Description:
About the Team:
The Event Audience & Operations team is a strategic partner and resource for the Wall Street Journal Leadership Institute and WSJ Events marketing and sales teams who are responsible for recruiting and retaining c-level and senior executives to the worlds foremost influential business memberships and events. We equip ambitious professionals with the essential intelligence events and tools they need to better lead their industries grow their businesses and advance their careers. We provide highly specialized services that build on the power of our journalism the insight of our analysis the ambition of our audience and the continuity of community.
About the Role
Reporting to the Associate Director Data & Audience the role of the manager is to oversee the data management systems project prioritization and delivery and other critical audience development tasks for the WSJ Leadership Institute and live journalism events. This position will be focused on delivering best-in-class tools data processes and systems and will work closely with the DJ Engineering & IT teams to improve technology analytics and efficiency in support of all lead generation platform management and prospect reporting and analysis initiatives across the WSJ Leadership Institute membership business.
You Will:
- Manage the project research queue and ensure delivery of quality prospect data for membership lead generation campaigns
- Own the updates and maintenance process for key datasets with an emphasis on Fortune 500 and competitive communities data
- Be the point of contact for database platform integrations overseeing and maintaining existing integrations and making recommendations for improvements and project managing your recommendations through to implementation
- Work closely with the Associate Director to build out reporting solutions making recommendations on strategy based on observations and analysis.
- Own training documentation and educational sessions ensuring the team is well versed and comfortable submitting data requests
- Take the initiative to identify and solve complex business problems asking questions and owning the project from the ground up.
- Provide back up support for key business systems and platforms inclusive of AirTable Cvent Splash and Salesforce in support of Membership initiatives.
You Have:
- 3-5 years of CRM marketing/database automation and event management systems experience and project management; marketing experience a plus
- An expert user on at least one industry leading CRM marketing automation or event management system
- The technical aptitude to master new SaaS systems quickly
- Experience working with technology teams on implementation migration of systems new features or troubleshooting issues
- Understands how to use automation to improve productivity and optimization
- Proven ability to multi-task and adhere to tight deadlines in a fast paced collaborative environment
- Proven ability to work with multiple stakeholders across the business
- Detailed oriented with excellent written and oral communications skills
- Ability to simplify and create focus amongst a complex organization and team
- Strong leadership diplomatic and problem solving skills
- Must be entrepreneurial and self-starter with the ability to fully own and drive projects forward.
- Ability to think strategically and execute methodically
- Strong proficiency with Google Product Suite Google Tag Manager and MS Office Suite including Excel
- Bachelors Degree in appropriate field of study (Preferred)
Our Benefits
- Comprehensive Healthcare Plans
- Paid Time Off
- Retirement Plans
- Comprehensive Medical Dental and Vision Insurance Plans
- Education Benefits
- Paid Maternity and Paternity Leave
- Family Care Benefits
- Commuter Transit Program
- Subscription Discounts
- Employee Referral Program
Learn more about all our US benefits
Reasonable accommodation: Dow Jones Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity or expression pregnancy age national origin disability status genetic information protected veteran status or any other characteristic protected by law. EEO/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application due to a disability email us at Please put Reasonable Accommodation in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.Business Area:
Dow Jones - MarketingJob Category:
Marketing & Product ManagementUnion Status:
Non-Union role Pay Range: $95000 - $120000 We recognize that attracting the best talent is key to our strategy and success as a company. As a result we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect and we tailor our offers within the range based on the selected candidates experience industry knowledge location technical and communication skills and other factors that may prove relevant during the interview process. Pay-for-performance is a key element in our strategy to attract engage and motivate talented people to do their best work. Similarly to salary for bonus eligible roles targets are set based on a variety of factors including competitive market practice. For benefits eligible roles in addition to cash compensation the company provides a comprehensive and highly competitive benefits package with a variety of physical health retirement and savings caregiving emotional wellbeing transportation and other benefits including elective benefits employees may select to best fit the needs and personal situations of our diverse workforce..Required Experience:
Manager
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