Brand/Marketing Strategist
Job Description
Job Description
Benefits:
- Flexible schedule
- Opportunity for advancement
- Paid time off
Company: Jagged Fitness LLC
Location: Morristown, New Jersey (In-home personal training business)
Compensation: Starting at $20/hour
Schedule: Hourly position with flexible hours About Jagged Fitness LLC:
Jagged Fitness LLC is a personalized in-home personal training business dedicated to helping clients achieve their fitness goals through tailored workout plans and one-on-one coaching. We are seeking a creative and strategic Brand Strategist to join our team and elevate our brand presence in the fitness industry. Position Overview:
As the Brand Strategist at Jagged Fitness LLC, you will be responsible for developing and executing strategies that define and enhance our brand identity. Your role will involve conducting market research, crafting compelling messaging, and ensuring brand consistency across all touchpoints to attract and retain clients. Key Responsibilities:
- Brand Development: Define and articulate Jagged Fitness LLC's unique value proposition, mission, and vision to differentiate our services in the market.
- Market Research: Conduct thorough research to understand industry trends, competitor offerings, and client preferences to inform branding decisions.
- Messaging & Positioning: Develop clear and compelling messaging that resonates with our target audience and communicates our brand's benefits effectively.
- Content Strategy: Collaborate with the marketing team to create engaging content for various platforms, including social media, website, and promotional materials.
- Brand Guidelines: Establish and maintain brand guidelines to ensure consistency in visual elements, tone of voice, and messaging across all communications.
- Client Engagement: Develop strategies to foster strong relationships with clients, encouraging loyalty and referrals.
- Performance Analysis: Monitor and analyze brand performance metrics to assess the effectiveness of branding initiatives and make data-driven adjustments.
- Proven experience in brand strategy, marketing, or a related field.
- Strong understanding of branding principles and consumer behavior.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects simultaneously.
- Passion for fitness and wellness is a plus.
- Opportunity to shape the brand of a growing fitness business.
- Flexible working hours to accommodate your schedule.
- Collaborative and supportive work environment.
- Competitive hourly compensation with potential for growth.
Flexible work from home options available.
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