Director of Community Relations - Sales & Marketing
Job Description
Reports To
The Director of Community Relations - Sales & Marketing will report to the Executive Director. The Director of Community Relations - Sales & Marketing position is an exempt, salaried position.
Job Overview
Works closely with the Executive Director in the development and execution of the marketing plan for the community. Meets or exceeds all budgetary and occupancy expectations.
Responsibilities and Duties
- Conducts phone and direct sales calls in accordance with established goals, ensuring leasing expectations are met or exceeded
- Manages all move-ins/move-outs to achieve maximum revenue performance for the community.
- Communicates incoming resident’s needs and requirements to the Health & Wellness Director
- Actively maintains a meaningful wait list
- Assists in lead generating activities to ensure adequate leads are produced in order to meet performance expectations
- Manages and maintains a working knowledge of the lead tracking and marketing software programs and systems
- Assists in motivating and rewarding associates to meet or exceed performance expectations in consultation with the Executive Director
- Maintains an active, working knowledge of current competition
- Maintains and communicates current product information to associates (pricing, program changes, promotional programs)
- Creates and maintains a positive image of the community with residents, the community, and other associates.
- Completes all mandatory compliance, HIPAA and state and federal regulatory training, as required
- Maintains appropriate degree of confidentiality
Qualifications
Qualifications
- Bachelor’s Degree from a four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience
- Knowledgeable of the industry, as well as the laws, regulations and guidelines governing the community
- Proficiency in computer skills, Microsoft Office (Windows, Outlook, Excel) with the ability to learn new applications
Physical Abilities
- While performing the duties of this job, the associate is often required to stand, walk, sit, use fine and gross motor skills, reach with hands and arms, balance, stoop, kneel, crouch, talk, hear, and smell.
- An individual in this position will be required to lift or carry weight in up to 25 lbs. Intermittent physical activity includes lifting and supporting residents. The associate must use proper body mechanics.
Additional Information
All your information will be kept confidential according to EEO guidelines.
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