Marketing Specialist II

Job Description

Job Description

Job Title

Marketing Specialist II

Reports to Position

Marketing Manager

Department/Functional Area

Administration/Sales and Marketing

Job Code / FLSA

Non-Exempt

Date/Version

03/31/2026

Job Posting Title

Marketing Specialist II

JOB DESCRIPTION

Summary/Objective

This position will be responsible for driving the planning, execution, and optimization of marketing initiatives. This position works cross-functionally with marketing and sales teams to ensure campaigns are strategically aligned, effectively executed, and compliant with all regulatory standards. The ideal candidate brings deep experience in marketing, creative development, and campaign management within the animal health pharmaceutical industry.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Assign and track follow-up tasks from trade shows, ensuring timely completion and accountability across teams
• Review email marketing campaigns prior to deployment to ensure accuracy, consistency, and brand alignment
• Evaluate and provide feedback on marketing materials, ensuring quality, clarity, and adherence to brand standards
• Distribute and manage follow-up lead lists to the sales team to support lead conversion and pipeline development
• Collaborate closely with marketing and sales teams to support the development and execution of integrated marketing campaigns
• Ensure all marketing outputs align with creative briefs, brand guidelines, and strategic objectives
• Assist with webinars as needed, including coordinating with KOLs and providing introductions during live webinars
• Coordinate with legal and regulatory teams to ensure all materials meet compliance requirements
• Maintain confidentiality and follow company data security protocols
• Promote organization and increased efficiency
• Special projects as assigned

Required Education and Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field required
• 5+ years of experience working with Adobe Creative Cloud Suite, including InDesign, Photoshop, and Illustrator
• Minimum of 3 years experience in animal health pharmaceuticals or animal health
• Proven experience developing marketing communication strategies and executing tactical marketing plans and campaigns
• Strong understanding of marketing workflows, creative development processes, and approval systems
• Proficiency in typing (typically 40-60+ WPM)
• Previous experience with Asana is a plus
• Excellent organization skills, strong attention to detail and accuracy
• Must have basic to moderate computer skills including the ability to effectively use Excel/Google Sheets, Word
• Ability to work independently and meet deadlines
• Ability to communicate effectively with others (written and oral)

• Ability to self-teach and quickly learn new software
• A passion for learning new technologies and staying abreast of best practices
• Strong problem-solving abilities
• Ability to prioritize deliverables and efficiently manage time
• Must be flexible and have the ability to switch from task to task as needed without compromising precision
• Ability to work in a fast-paced environment
• Must exhibit punctuality and low absenteeism

Competencies

• Communication Skills
• Detail-oriented

• Time Management and Organizational Skills
• Technical Capacity
• Ability to handle repetitive tasks efficiently

Supervisory Responsibility

This position has no supervisory responsibilities.

Work Environment

This job operates primarily in an office environment. This position requires the use of standard office equipment, and frequent standing and walking.

Language Skills

Must be able to read, write, speak and understand English fluently and have the ability to read and interpret documents such as operating and maintenance instructions and procedure manuals.

Mathematical Skills

Uses addition, subtraction, multiplication and the division of numbers including decimals and fractions when checking of reports, forms, records and comparable data where interpretation is required involving basic skills knowledge.

Reasoning Ability

Must have the ability to solve practical problems and deal with a variety of concrete variables in situations where substantial standardization exists. Must be able to interpret instructions furnished in written, oral, and diagram or schedule form.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

• May sit, stand, stoop, bend and walk intermittently during the day
• May sit or stand eight (8) to ten (10) hours per day

• Finger dexterity to operate office equipment required
• May need to lift up to fifty (50) pounds on occasion

Position Type and Expected Hours of Work

This is a full-time position. Because of the nature of the business, work schedules may vary at times.

Travel

No travel is expected for this position.

Disclaimer

The above job description is intended to describe the general nature and level of work being performed by employees assigned to this job. It is not designed to capture or illustrate a comprehensive list of all responsibilities, duties, and skills required of employees assigned to this job.

AAP/EEO Statement

Stokes Healthcare is an Equal Employment Opportunity and Affirmative Action Employer.