Beverage Route Sales Specialist

Beverage Route Sales Specialist

Step into the driver’s seat of our customer experience. As a Beverage Route Sales Specialist with Farmer Brothers, you’ll provide route relief, deliver exceptional service, and keep our customers’ coffee and tea programs stocked, clean, and on standard. When you’re on a route, you’re the face of our brand—ensuring every stop is in-stock, scheduled service is completed, and the beverage station looks and performs exactly as it should.

A Day in the Life

Monday through Friday, 7:00 a.m. to 4:00 p.m. (with overtime when needed), you’ll:

• Deliver, replenish, and rotate coffee, tea, and related products at each assigned stop.
• Keep equipment clean and operational, completing at least one daily CQC (Cup Quality Check).
• Address customer needs and quickly escalate issues to the Area Sales Manager (ASM) to protect satisfaction and loyalty.
• Follow the daily service schedule so every customer receives the delivery and service promised.
• Handle invoices, manage inventory, and collect payments while on route.
• Grow Revenue per Stop by fixing distribution voids on core items, activating seasonal/LTO promotions, applying pricing actions, and ensuring beverage stations meet standards.
• Flag inefficiencies, opportunities, or dissatisfaction to the ASM during route relief.
• Support the ASM with inventory cycle counts, warehouse tasks, and customer-focused projects.
• Learn brewing equipment basics and perform minor adjustments or repairs.
• Use the Farmer Brothers customer call process (The Farmer Brothers Way to Sell) and make sales calls when time allows.
• Pitch in as needed with warehouse operations, accounts receivable collections, and customer service.

Schedule & Driving Requirements

• Typical schedule: Monday – Friday, 7:00 a.m. – 4:00 p.m.; overtime as needed.
• Valid driver’s license required.
• Must be able to complete a successful DOT physical.

Qualifications

• High school diploma or equivalent (required).
• Route delivery experience (a plus).
• Customer service background (preferred).
• Foodservice industry experience (desired).
• Clean, strong driving record.

What Helps You Succeed

• Mechanical aptitude with company hardware/software.
• Keen at understanding customer needs; active listener and clear communicator.
• Aligned with business goals; uses solid judgment and makes sound decisions.
• Identifies issues and opportunities proactively; works independently with minimal supervision.
• Builds rapport and collaborative relationships with customers and teammates.
• Proactive mindset; seeks growth opportunities for the business.

Compensation & Benefits Transparency

At Farmer Brothers, we are committed to pay transparency and fair, competitive compensation. The base salary range for this role is established by the company and may vary based on experience and qualifications.

We apply location-based pay adjustments to reflect cost-of-living differences. Team members in higher-cost markets may receive a geographic premium informed by market data and local economic factors.

If applicable, your specific pay will be discussed during the hiring process and will reflect your work location.

• Along with base pay, we offer a comprehensive benefits package that may include health insurance, retirement plans, and paid time off.
• Our Paid Time Off (PTO) policy provides a total amount of leave that meets or exceeds state and local requirements wherever we operate.
• Questions about compensation, including location-based adjustments? Contact Farmer Brothers Human Resources for details.

Equal Opportunity Employer / Veterans / Disabled