GROWTH HACKER
Job Description
Job Description
Benefits:
- 401(k)
- Company parties
- Competitive salary
- Flexible schedule
- Free food & snacks
- Health insurance
- Paid time off
Location: [REMOTE - NEWJERSEY] / Hybrid or Remote
Job Type: Full-Time OR PART TIME About Us:
At HESS SPINE AND ORTHO, were redefining how patients engage with healthcare. Our team of experienced providers delivers high-quality, compassionate care in orthopedics, and we're on a mission to grow our reach and impact. Were seeking a smart, scrappy Growth Hacker to help us expand our patient base, boost our online presence, and build strong relationships in the community. Role Overview:
As our Growth Hacker, you'll be responsible for crafting and executing creative, data-driven marketing strategies that attract new patients, improve retention, and drive overall growth. Youll work closely with clinic leadership and our front-office team to ensure marketing efforts align with the practices brand, values, and regulatory standards. Key Responsibilities:
- Develop and run local SEO, PPC, and social media campaigns to increase patient leads and bookings
- Create compelling, medically accurate content for blogs, social media, and email newsletters
- Identify referral opportunities through partnerships with other healthcare providers, gyms, wellness centers, etc.
- Optimize the practice's online presence (Google Business Profile, review platforms, directories, etc.)
- Design and test landing pages, appointment funnels, and follow-up sequences to improve conversions
- Analyze campaign data and patient behavior trends to guide future strategy
- Collaborate with staff to streamline the patient journey from discovery to repeat visit
- Stay up to date on HIPAA-compliant marketing practices
- 2+ years of experience in growth marketing, digital marketing, and must have healthcare marketing experience
- Proven success growing leads or user base for a service-based business (bonus if healthcare-related)
- Deep understanding of local SEO, Google Ads, Facebook/Instagram Ads, and reputation management
- Strong data skills ability to use tools like Google Analytics, Google Search Console, and CRM systems
- Excellent copywriting skills with a patient-friendly tone
- Familiarity with HIPAA marketing compliance and patient privacy best practices
- Experience working with appointment booking tools and EHR integrations
- Knowledge of healthcare marketing platforms like Zocdoc, Healthgrades, or Demandforce
- Graphic design or video editing skills for content creation
- Experience in community outreach or grassroots marketing
- Competitive salary with performance-based bonuses
- Health benefits and PTO
- Flexible work environment (in-office or hybrid/remote depending on location)
- Opportunity to work in a meaningful space where your growth ideas directly impact lives
- Supportive, mission-driven team and a growing patient community
If you're a creative thinker who thrives on solving growth challenges and wants to make a real difference in peoples lives, wed love to hear from you. Apply now and help us take our practice to the next level!
This is a remote position.
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