Senior Business Development Manager

About the Role

We are seeking a strategic and execution-focused Senior Business Development Manager to lead and expand our business development efforts. This role combines leadership, relationship-building, data-driven strategy, and direct deal closing. The ideal candidate will define and refine the Ideal Client Profile (ICP), identify high-impact events and partnership opportunities, attend in-person events, and coordinate expansion efforts across multiple cities and states to drive revenue growth.

Key Responsibilities

1. Business Development Strategy

• Define and continuously refine the Ideal Client Profile (ICP).
• Identify high-potential industries, partners, and geographic markets.
• Develop and execute a strategic plan to expand presence in target regions.
• Align business development efforts with company growth objectives.

2. Events & Partnership Development

• Identify and attend industry events, conferences, and networking opportunities.
• Evaluate which events and partnerships generate measurable results.
• Build and maintain relationships with strategic partners and stakeholders.
• Represent the company professionally in external engagements.

3. Deal Origination & Closing

• Initiate and nurture high-value client and partner conversations.
• Lead meetings with prospective partners and clients.
• Negotiate terms and close deals.
• Ensure smooth transition from signed deal to internal execution teams.

4. Multi-Region Coordination

• Coordinate business development initiatives across multiple cities and states.
• Identify local representatives, partners, or resources to strengthen presence.
• Ensure consistent brand representation and follow-up in each region.
• Monitor performance by geography and adjust strategy accordingly.

5. Data-Driven Decision Making

• Track KPIs related to events, partnerships, pipeline, and closed revenue.
• Analyze conversion rates and ROI by channel and region.
• Double down on high-performing initiatives and pivot away from underperforming ones.
• Provide structured reporting and strategic recommendations to leadership.

Requirements

Skills & Experience

• Proven experience in business development and B2B deal closing.
• Experience attending and leveraging industry events for revenue generation.
• Strong networking and relationship-building skills.
• Demonstrated ability to close high-value partnerships and deals.
• Strategic mindset with strong analytical capabilities.
• Experience coordinating multi-region or multi-market initiatives.
• Excellent negotiation and communication skills.
• Ability to travel as needed.

Tools & Technical Knowledge

• CRM systems (e.g., HubSpot, Salesforce, Pipedrive, or similar).
• Sales pipeline tracking and reporting tools.
• Spreadsheet tools for analysis (Excel, Google Sheets).
• Familiarity with outbound sales and prospecting tools is a plus.
• Experience using data dashboards to evaluate performance is a plus.

What We Offer

• Compensation: Base salary + commission based on closed deals and revenue targets.
• Strategic leadership role with high ownership.
• Performance-based compensation structure.
• Opportunity to expand company presence across multiple markets.