Webmaster Coordinator
Specific Job Duties:
- Manage, create, and edit CMS for content updates to and associated websites.
- Perform ongoing back-end maintenance and front-end optimizations for page speed and content delivery.
- Implement Google Analytics and Google Tag Manager; integrate into Google Data Studio for visualization.
- Establish SEO reporting structure; recommend and execute ongoing SEO updates.
- Ensure ADA compliance and best practices for accessibility.
- Innovate website functions with a mobile-first mindset, using analytics and user behavior tools to provide feedback and recommendations for UX/UI improvements.
- Provide feedback and recommendations for creative assets for UX/UI best practices.
- Deliver monthly reports for SEO, web analytics, heatmapping, and/or behavioral analytics, depending on Library needs.
- Author and test code for website components based on specifications.
- Monitor website stability including uptime, page speed, links, images, and ensures all UX is functioning to specifications.
- Develop and maintain work documentation and logs.
- Work closely with other members of the Communications & Marketing Department and other staff members to determine information needs and to identify and devise the most appropriate methods of distributing information on the web.
- Support Communications & Marketing Department staff in developing, producing, and improving visual assets for the Library’s website(s).
- Work with other JCFPL staff and may work with outside vendors to coordinate web design and/or redesign projects to meet changing community needs.
Core Competencies: The incumbent in this role:
- Understands and practices basic front-end web design principles and techniques.
- Works well with WordPress or another major CMS (such as Drupal, Joomla, Sitefinity, Sitecore, AEM, etc).
- Has experience or a working knowledge of one or more front-end development languages (such as CSS, HTML, JavaScript, PHP).
- Works confidently with UX/UI design principles and utilizes software tools such as Adobe Creative Suite and/or Canva to develop and improve visual assets for the web.
- Is passionate about UX/UI innovation.
- Takes a proactive approach to SEO.
- Has experience working with AWS or another major web hosting service.
- Has experience with Google Analytics, Google Tag Manager, and working knowledge of Google Data Studio.
- Understands and works with front-end integrations such as Rest APIs.
- Conducts research, gathers data, analyzes information, and prepares effective, accurate, timely reports and other documents to support communications and marketing objectives via the Library’s website(s).
- Utilizes and builds systems and administrative procedures to prioritize, schedule, and perform complex tasks on time and according to specifications.
- Communicates in a clear, accurate, respectful, and candid manner, across a range of communication settings, styles, and platforms.
- Possesses a confident command of spoken and written English grammar, vocabulary, and spelling.
- Is able to work flexible hours as needed to support events and programs that may occur outside normal business hours.
- Maintains confidentiality of sensitive information; demonstrates sound judgment and discretion regarding the Library and its partners.
- Approaches challenges with positivity and curiosity; exhibits a constructive problem-solving mindset.
- Sets clearly defined, measurable goals for progress; works collaboratively with Library leaders and staff to define objectives that reflect the Library’s organizational priorities.
- Makes complex decisions independently in accordance with identified goals and established policies and procedures; proactively seeks additional information and input needed to make informed decisions.
- Demonstrates a desire to identify and build new and/or improved processes to sustain achievements and support future progress towards identified goals.
- Actively pursues opportunities to learn new skills and improve ability to meet and exceed expectations.
- Shares expertise and provides informal advice and developmental feedback to peers.
- Is proficient in Microsoft Office applications, including Excel and OneDrive.
- Is able to read, analyze and interpret written information such as procedure manuals and JCFPL internal and external communications.
- Five (5) years of professional experience in programming, systems programming or computer analysis
- Bachelor’s degree from an accredited college or university and one (1) year of the above mentioned professional experience.
- Knowledge of Jersey City’s population, geography, and/or local government.
- Experience and familiarity with public libraries.
- Facility in a non-English language spoken in Jersey City (such as Spanish, Hindi, Arabic, Tagalog, etc.).
This vacancy is associated with a New Jersey Civil Service job title. The New Jersey Civil Service Commission requires all incumbents to possess and be prepared to verify the minimum experience and skills required for the associated Civil Service job title.
This position is subject to residency requirements as set forth in the New Jersey First Act and not available for work visa sponsorship.
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