Marketing Specialist (SEO & Digital Focus)

Vitalis Consulting LLC
West Orange, NJ

Job Description

Job Description

Marketing Specialist (SEO & Digital Focus) – Full-Time (On-Site, West Orange, NJ)

Are you a creative marketer eager to make an immediate impact?
Our client, a leading aesthetics and plastic surgery practice in West Orange, NJ, is seeking a Marketing Specialist to bring fresh ideas, strong digital skills, and an eye for detail to their growing team. This role is fully on-site and ideal for someone who thrives in a dynamic, fast-paced, and creative environment.

Why You’ll Love This Role

  • Shape the marketing strategy directly for a respected aesthetic practice.

  • Collaborate with creative professionals—photographers, videographers, and designers.

  • Gain hands-on experience across digital, print, and event marketing.

  • Work in an environment where your ideas drive real business growth.

What You’ll Do

  • Content & Social Media: Manage all social platforms—plan calendars, develop and post content, engage with followers, and capture live activities for posts.

  • Digital Marketing: Execute and monitor SEO/SEM strategies, analyze traffic, conversion, and campaign performance, and adapt campaigns for maximum ROI.

  • Brand Development: Maintain a consistent brand voice across ads, events, and creative campaigns, while staying current with the latest trends in aesthetics and plastic surgery marketing.

  • Creative Projects: Serve as the liaison with outside vendors (web team, print, photographers, videographers), update the website with fresh content, and assist in developing eye-catching ads.

  • Analytics & Reporting: Produce reports on trends, campaign results, and ROI; recommend improvements based on insights.

  • Team Collaboration: Lead meetings, coordinate with staff, and contribute to marketing budgets and planning.

  • Hands-On Marketing: Order branded items, manage Constant Contact emails, and assist with special events and promotions.

What We’re Looking For

  • Education & Experience: Bachelor’s degree in Marketing, Communications, or related field, plus 1–2 years of relevant marketing experience.

  • Digital Fluency: Strong working knowledge of SEO, SEM, Google Analytics, and all major social platforms.

  • Creative Skills: Comfortable with Adobe Suite and Canva, and proficient in Microsoft Office (Word, Excel, Outlook, PowerPoint).

  • Personal Traits: Self-motivated, detail-oriented, strong communicator, and a natural collaborator.

  • Flexibility: Available to work mornings, evenings, and weekends as needed.

  • Bonus Points: Previous experience in aesthetics, plastic surgery, or luxury/lifestyle marketing.

Benefits

  • Health Insurance

  • Paid Time Off

  • Retirement Plan

Job Details

  • Job Type: Full-time

  • Work Location: In-person, West Orange, NJ (must commute reliably or plan to relocate before start)

This is an opportunity to step into a high-visibility role where your marketing skills will directly impact brand perception, patient engagement, and business growth. If you’re ready to build your portfolio in a creative and rewarding field, we’d love to hear from you.

Company Description

Reputable Institution

Company Description

Reputable Institution

Posted 2025-09-28

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