Social Media Content Specialist
Job Title: Social Media Content Specialist
Location: Ewing, New Jersey
Type: Contract
Compensation: $33 - $35 per hour
Work Model: Hybrid preferred (remote considered)
Hours: Monday - Friday 8:30am - 4:30pm (37.5 hours weekly)
Overview
Support social media community management and influencer marketing by creating and publishing content, engaging audiences, and reporting on performance across key platforms.
Responsibilities
- Manage and develop engaging social media content including written, video, and photo assets for platforms such as Instagram, TikTok, and YouTube.
- Respond to comments and inquiries within a 24-hour timeframe, escalating as needed to maintain community engagement.
- Select contest winners, gather participant information, and coordinate product fulfillment.
- Monitor online reviews and feedback, compiling reports on social media performance metrics.
- Utilize content management tools to track and analyze campaign effectiveness.
- Package and ship product mailers to influencers and key agency partners.
- Write influencer campaign briefs to secure compelling content and collaborations.
- Stay updated with the latest trends in social media and influencer marketing, bringing innovative ideas to the organization.
- Schedule and manage content postings through social media management systems.
- Manage product fulfillment, including auditing influencer content for compliance.
- Perform tasks related to digital marketing campaigns, including data collection and performance analysis.
- Bachelor’s Degree required
- 3+ years of related experience in Marketing or Social Media
- Exceptional written and verbal communication skills
- Strong time management and organizational skills to handle multiple projects
- Ability to perform in-house editing of social and video content is a plus
- Understanding that social media monitoring may require after-hours or weekend support
- “Out of the box” and “disruptor” mindset
- Deep knowledge of creative best practices across emerging and established social channels
- Proven ability to create effective videos and content for organic and paid social media, including skills in graphic tools like Photoshop and Canva
- Ability to use data, research, experience, and intuition to understand social audiences and best practices
- Deep understanding of high-quality content translation into video/photo formats and social media features like Reels, TikTok, and YouTube
- Passion for social media trends and culture
- Ability to share insights and recommendations with internal teams and partners
- Capability to manage and deliver multiple projects on tight timelines with quality outcomes
#M1
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