Marketing Communications Coordinator (Hybrid)
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Job Overview:
Under the direction of the Director, the Coordinator of Marketing Communications will support the development and execution of integrated marketing communications plans and strategies to support the RWJBarnabas Health Medical Group in collaboration with RWJBH system service lines. The Coordinator provides integral support to the Director in external and internal communications, including the coordination of advertising initiatives, key messaging, collateral and direct mail, digital and social media programs and will work in collaboration with system counterparts to ensure brand continuity. Contact with all levels of senior leadership, management, physicians, trustees and community partners.
Qualifications:
Required:
- Bachelor s degree in communications or public relations, required
- 2+ years or equivalent experience in a corporate, health or hospital communications position with responsibilities for coordinating marketing communications and public relations activities for an organized physician practice model
- Travel to various physician practice locations throughout NJ as required
- Social Media content experience
- Excellent written and verbal skills
- Exceptional organizational skills
- Computer skills required: Basic knowledge of most frequently used computer programs, sites, social media outlets and internet (Microsoft Word, Excel, Canva, Constant Contact, Survey Monkey, Press Ganey)
Scheduling Requirement:
- Monday - Friday, 9am - 5pm
- Hours may vary as business needs require
- Travel to various physician practice locations required
- Hybrid work schedule flexibility, 1-2 days per week
Essential Functions:
- Assists in developing and executing communications plans to support Strategic Marketing Communications strategic initiatives for RWJBarnabas Health Medical Group and service line initiatives.
- Writes content for brochures, flyers and educational material as well as content to promote practices and special events.
- Identifies media opportunities and writes/manages news releases, blogs, and feature stories for the Medical Group.
- Assists in developing written and video content for the website as wells as social media channels.
- Provides proofreading and editing assistance for marketing communications materials.
- Supports, promotes and manages special events and conferences in support of strategic marketing communications objectives.
- Assists with writing and executing internal and external communications, through e-communication platform, CERKL and Constant Contact.
- Fulfills other Marketing Communications assignments as assigned by the Director.
Other Duties:
Please note this is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
Additional Information:
At RWJBarnabas Health, our market-competitive Total Rewards package provides comprehensive benefits and resources to support our employees physical, emotional, social, and financial health.
- Paid Time Off (PTO)
- Medical and Prescription Drug Insurance
- Dental and Vision Insurance
- Retirement Plans
- Short & Long Term Disability
- Life & Accidental Death Insurance
- Tuition Reimbursement
- Health Care/Dependent Care Flexible Spending Accounts
- Wellness Programs
- Voluntary Benefits (e.g., Pet Insurance)
- Discounts Through our Partners such as NJ Devils, NJ PAC, Verizon, and more!
Choosing RWJBarnabas Health!
RWJBarnabas Health is the premier health care destination providing patient-centered,
high-quality academic medicine in a compassionate and equitable manner, while delivering
a best-in-class work experience to every member of the team. We honor and appreciate the privilege of creating and sustaining healthier communities, one person and one community at a time. As the leading academic health system in New Jersey, we advance innovative strategies in high-quality patient care, education, and research to address both the clinical and social determinants of health.
RWJBarnabas Health aims to truly make a unique impact in local communities throughout New Jersey. From vastly improving the health of local residents to creating educational and career opportunities, this combination greatly benefits the state. We understand the growing and evolving needs of residents in New Jersey whether that be enhancing the coordination for treating complex health conditions or improving community health through local programs and education.
Equal Opportunity Employer
RWJBarnabas Health is an
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