SAS CI 360 Consultant - Remote (US)
SAS CI 360 Consultant
Remote (US)
Contract
Omnichannel Marketing Experience:
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Proven history implementing marketing platforms-especially SAS CI360--across email, SMS, push, mobile, web, direct mail, search and social channels.
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Understanding of how to orchestrate cross-channel journeys and measure unified engagement.
Platform Expertise:
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Certified or deeply experienced with SAS CI360.
Data Integration & Management
Tagging & Digital Data Collection
API Integration and Custom Development
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Capable of integrating APIs for:
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Connecting to systems/tools internal to client, but external/non-native to SAS CI360 (e.g. CRM tools).
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Non-native activation channels (SMS, email social media platforms, etc.)
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Security & Privacy Compliance:
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Familiar with data governance best practices
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Knowledge of privacy regulations (GDPR, CCPA)
Testing & QA Framework
Reporting & Optimization:
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Ability to configure platform-native and external analytics tools
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Understanding of:
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Funnel analysis
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Attribution modeling
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Campaign performance optimization
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Integration with BI tools (e.g. SAS Visual Analytics, Tableau, Power BI)
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Technical Requirements Checklist:
Area
Requirement
Data Engineering
ETL/ELT design, schema mapping, real-time event ingestion (Kafka/Kinesis), API config
Cloud Infrastructure
Familiarity with AWS, Azure, or GCP for hosting and security configuration
Web Development
HTML/JavaScript/Tagging proficiency, SPA readiness, CSS/DOM manipulation
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