Senior Publicist

Job Description

Job Description

Description:

TerraCycle Overview

TerraCycle is an international leader in innovative sustainability solutions, creating and operating first-of- their-kind platforms in recycling, recycled materials, and reuse.

We recycle over 400 hard-to-recycle waste streams, including coffee pods, cigarette butts, PPE, and more, keeping billions of products and packages out of landfills and incinerators. We’ve built a scalable, global business by recycling waste others won’t into valuable raw materials, and have been profitable for 10+ years.

Since 2020, the US company has grown by over 93% and has expanded its capabilities through strategic acquisitions in the commercial recycling industry. Today, TerraCycle operates across 18 countries, working with leading brands, retailers, businesses, and other stakeholders to deliver practical solutions to eliminate waste.

Job Overview

We are seeking a high-energy Senior Publicist who thrives on the “win” of a Tier-1 placement. This position is designed for a media strategist who loves to pitch, and knows the right placements will enhance and elevate TerraCycle’s reputation through executing public and media relations strategies. High-impact pitching and placements is the key to success in this role.

Primary Responsibilities

• Actively pitch “A-list” media contacts to secure features, profiles, and trend stories
• Develop narratives to turn insights into story hooks that won’t be ignored
• Monitor the 24-hour news cycle to insert TerraCycle into our breaking news and cultural moments (newsjacking)
• Write high-quality, informative and interesting press releases and media pitches, with a keen eye for detail and accuracy
• Develop and foster relationships with key media and be able to coordinate interviews, manage deadlines, and develop talking points on behalf of TerraCycle
• Support the development of award submissions on behalf of TerraCycle, continuing to build on its legacy as one of the most innovative companies in sustainability

Requirements

• Must be a team player and confident communicator; an “idea person”, able to drive compelling narratives/pitches
• Must possess excellent written communication skills with a deep understanding of AP Style and writing in brand tone and style
• Strong project management skills with ability to supervise multiple projects
• Proven track record designing and executing successful public relations campaigns at both a local and national level
• Strong relationships with both local and national media outlets
• Proactive, reliable, responsible and accurate with an attention to detail.
• Self-motivated with a positive and professional approach
• Bachelor’s degree in communications, marketing, business, or related field is preferred
• 5 years of experience in PR; agency experience preferred
• Excellent computer skills; proficient in Microsoft Office Suite, Google Workspace, and PR tools (e.g., Cision, Muck Rack, or Meltwater)

Compensation:

• Medical, Dental, Vision, Life, AD&D insurance available after 30 days
• 401(k) plan with company match available after 30 days
• 22 PTO + 2 VTO + 9 paid holidays per year
• Hybrid work schedule
• Year-round Flex Fridays
• Catered vegetarian lunch available in the office M-F
• Casual office environment

TerraCycle is an Equal Opportunity Employer and is committed to Diversity, Equality and Inclusion.

Note: International candidates must be eligible to work in their country of employment. At this time TerraCycle does not provide for visa sponsorships.

Job description is not all inclusive. TerraCycle reserves the right to amend this job description at any time.