Stadium Events Specialist

Red Bull New York are one of 30 teams in Major League Soccer (MLS). RBNY, one of the ten charter clubs of MLS, have competed in the league since its founding in 1996. Red Bull New York play home matches at Sports Illustrated Stadium in Harrison, New Jersey. The three-time MLS Supporters' Shield Winners and two-time Conference Champions are owned by the Austrian beverage company Red Bull, for which the team is named. Red Bull New York offer one of the nation's premier youth soccer development programs, from local soccer partnerships across New York and New Jersey to Regional Development Schools and the Red Bulls Academy teams.

POSITION SUMMARY

The Stadium Events Sales Specialist drives 3rd party promoter and private event rentals to the Stadium through proactive sales efforts, relationship-building, and targeted outreach directly supporting the Head of Stadium Events in managing and overseeing event bookings at Sports Illustrated Stadium and the Club’s Training Facility, ensuring smooth operations for both internal (Red Bull New York) and external 3rd Party Events driving event revenue for both Tickets and non-Ticketed Events, be the primary point of contact for 3rd Party Promoters, curating diverse entertainment opportunities, and overseeing the full lifecycle of Special Events at Sports Illustrated Stadium. This individual will serve as a Sales Specialist focused on Business Development between Promoters, potential Corporate and Private Clients, Internal Departments and in-house Partners, ensuring flawless execution and elevated guest experiences across all events—from intimate private functions to large-scale concerts and sporting events.

This position requires strong organizational skills, excellent customer service abilities, and the ability to handle multiple tasks simultaneously in a fast-paced environment. The ideal candidate will have a strong understanding of event logistics, contract negotiations, and relationship management with clients, vendors, and staff.

Areas that play to your strengths

All the responsibilities we'll trust you with:

• Drive private event rentals through proactive sales efforts, relationship-building, and targeted outreach.

  Cultivate relationships with third-party promoters and event producers to attract concerts, sporting events, and other live entertainment opportunities.

  Collaborate with the in-house partner promoter to coordinate schedules, ensure date availability, and support mutually beneficial programming.

• Oversee the booking of non-RBNY events at the stadium, including sporting events, concerts, corporate events, and private events.

  Serve as the primary point of contact for Promoters, as well as Corporate and Private Clients seeking to book the stadium, answering inquiries and providing information on available dates, event requirements, and pricing.

  Work closely with event Promoters to understand their specific needs and provide tailored solutions.

  Negotiate terms and conditions with Promoters, Clients and Vendors, ensuring clear agreements on all aspects of the event, from logistics to fees.

• Act as the liaison between event clients and the stadium’s Food & Beverage department, ensuring seamless communication and planning.

  Support and coordinate the creation of room layouts and event diagrams for private events to ensure client customization and optimal use of space.

  Ensure consistent, high-quality service delivery from booking to post-event follow-up for all events.

• Support the maintenance of the master event calendar, ensuring optimal scheduling and resource allocation.

  Work along internal teams including Operations, Marketing, Security, and Ticketing to ensure that all large-scale events are properly scoped, planned, and executed.

  Support internal event planning meetings and post-event recaps to continuously improve processes and outcomes.

• Support the tracking and analysis of event revenue, pipeline opportunities, and profitability.

  Support the development of regular reports and forecasts to ensure department is on pace to meet or exceed annual goals.

  Help identify new opportunities for growth and increased utilization of stadium spaces.

• Collaborate with the Marketing department to promote upcoming events and attract new clients.

  Help create promotional materials, press releases, and other communications to increase the Venue’s visibility as an event destination in the NYC metropolitan area.

  Assist in the maintenance of the stadium website & marketing materials

• Review event feedback and provide executive reports on event performance & identify areas for improvement.

  Assist with invoicing and tracking revenue generated from events.

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• Bachelor’s degree in Event Management, Hospitality, Business Administration, or related field desirable.
• Two to three years of experience in event bookings and sales, sports and other live entertainment.
• Experience working with both Corporate Private Clients and large entertainment 3rd party Promoters.
• Exceptional communication, organizational, and presentation development skills.
• Ability to work non-traditional hours, including evenings, weekends, and holidays, as event schedules demand.
• Demonstrated success in event booking, client relationship management, and revenue generation.
• Understanding of event operations, including food & beverage coordination, A/V needs, and space planning.
• Proficiency in event diagramming software (e.g., Social Tables, AutoCAD) and CRM systems is a plus.
• Industry network and familiarity with national and regional touring acts, sports organizations, and event producers is desirable.
• Ability to analyze financial data and prepare financial models and projections.
• Must have excellent interpersonal and external communication skills
• Certification in event planning (such as CMP - Certified Meeting Professional) is a plus.

• Travel 0-10%
• Permanent
• Benefits eligible