Product Manager Room Air

About Midea America

Midea America Corp. is a U.S. subsidiary within Midea Group, the Fortune 500 giant known for making life easier for millions around the globe. As the world’s top maker of home appliances, Midea is proud of its 166,000+ employees and presence in 200+ countries, including here in the U.S.

Headquartered in Parsippany, N.J., with an innovation hub in Louisville, Kentucky, Midea America is dedicated to providing practical innovations that surprise and delight, creating moments to cherish at home.

Midea's lineup of appliances - from refrigerators to air conditioners, laundry solutions and floor care - are high quality, reliable, and affordable. By thoughtfully engineering performance, convenience, and design into every product, Midea delivers on the promise of every appliance - to make your life a little easier.

Job Summary

Responsible for leading product management for Room Air Conditioning categories such as window and portable ACs and dehumidifiers, reporting to the Head of Product Management. Core focus areas include product management, product positioning, market strategies, product planning and line up, pricing and channel management, customer relationships, forecasting and key metrics attainment. Will be expected to lead product and channel development working in tandem with sales, R&D and HQ to manage a leading market share position in the segment and drive new businesses from the ground up.

Essential Job Responsibilities

• Achieving targeted revenues, price, and quantity, managing expense ratios and product mix while maintaining healthy inventory levels.


• Be the segment expert and knowledge source of industry trends, regulatory issues, competition moves, pricing and other marketing intelligence/analysis; analyze and share customer insights and market requirements across HVAC categories.


• Develop and get cross-functional alignment on the business plan for the category; execute USA specific category strategies and plans. Identify and implement cross-departmental process improvements relevant to the category.


• Align product planning across the matrix with R&D, design and quality; identify opportunities for potential NPD; develop local line-up logic, product positioning, and price strategies.


• Lead the new product launch process, drives the brief and execution with marketing communications and channel activation, ensure readiness to launch all supporting assets, including digital, prepare product material to support the field training teams


• Manage product lifecycle by driving sell thru, managing promotion budget, aligning PSI forecasts, and managing end of life and transition.


• Own category product marketing for sales and distributor teams. Ensure sales team and channels have their technical information and marketing needs fulfilled by developing channel and product specific literature, promotional materials and campaigns.


• Coordinate with HQ and R&D the necessary technical and product requirements for US market.


• Other Duties as Assigned

Required Qualifications

• Bachelor’s degree in Business, Engineering, or related field is required, MBA a plus


• Must have minimum 4 years of working experience in the related field


• Must have excellent verbal and written communication skills


• Must be proficient in Microsoft Office Suite, with advanced Excel and Power Point skills


• Room AC, DIY products or Home Appliances experience required


• Occasional International Travel (5-10% time) and frequent Domestic travel (around 35% time)

Benefits: PTO, Medical, Dental, Vision, 401K, % Bonus

Comprehensive benefit package, to learn more, please visit Careers Page (midea.com)

Midea America Corp. is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.