Associate Director, Global Marketing Engagement Influenza

Merck & Co.
Rahway, NJ
Job Description

Our Digital Human Health (DHH) team is innovating how we understand our patients and their needs. Working cross functionally we are inventing new ways of engaging, interacting with our customers and patients leveraging digital, data and analytics and measuring the impact. The Associate Director of Global Marketing Engagement for influenza will lead development and delivery of data and analytics, generate strategic insights, and assist in addressing key business questions from the Vaccines Global Marketing team to inform current and future pipeline Vaccines asset and portfolio strategies.

This role works closely with multiple cross-functional teams, including global marketing, regional marketing, forecasting, market research, digital solutions, clinical, outcomes research, medical affairs, and functions within DHH.

This product has a high single to double digit annual $B sales expectation and will launch globally across the US and ex-US markets. Launch is currently planned for beginning 2029 and might be accelerated into 2028. This product will shape new ground with a market that doesn't exist today, a new buying process to be defined, new treatment paradigm to shap, a new treatment platform and a new reimbursement path that needs to be established. The set of L3 early & L3 next deliverables will have to be developed in an accelerated way due to short timelines to launch.

Primary Responsibilities:
  • Portfolio analytics: -Lead development of commercial data and insights for Global influenza portfolio priorities. Conceptualize set of analytics capabilities and tools anchored to our marketing and launch frameworks to support decision making for Global influenze including patient insights, L3 early framework while focusing on our Company's experience.
  • Stakeholder Collaboration: -Partner with global marketing teams, DHH teams, and other cross-functional teams to drive strategic decisions and increase commercial rigor through all phases of pipeline asset development. Serve as the Insights & Analytics quarterback to address key business questions through digital, data and analytics capabilities.
  • Strategy Enablement : Lead Strategic Portfolio Reviews, Trimester Business Reviews (QBRs), Prioritization meetings, etc. Synthesize & document key trade-off decisions and DHH aspirations for executive audiences via active updates to ongoing inventory of projects/initiatives (Book of Work).
  • Analytics Delivery:- Proactively manage project(s) delivery with expertise in data manipulation, analysis, and visualization using tools such as Excel-VBA, PowerBI or similar technologies and capabilities. Leverage a variety of patient modeling techniques including statistical, patient-flow, and simulations-based techniques for insight generation.
Required Experience and Skills:
  • Bachelor's degree, preferably in a science or business-related field
  • 5+ years of relevant experience in insights & analytics, strategic planning, advanced analytics, market research, marketing or related roles within the pharmaceutical or biotechnology industry
  • Strong communication skills using effective storytelling grounded on data insights
  • Comfortable formulating actionable insights and recommendations from commercial analytics into presentations
  • Deep understanding of Real-world data assets and commercial healthcare data ecosystem
  • Experience conducting secondary data analytics on large datasets using relevant skills
  • Relationship-building, problem solving and influencing skills with an ability to collaborate cross-functionally
Preferred Experience and Skills:
  • Advanced degree (e.g. MS, PharmD, PhD) preferred
  • Experience in healthcare datasets, insights, and analytics
  • Experience in Life Science or consulting industry
  • Deep knowledge and expertise in the Global Life Sciences Analytics space: US and Ex-US datasets, market research, forecasting, advanced analytics, predictive analytics, competitive intelligence, etc.
  • Vaccines and/or Infectious Disease experience
Required Skills:
Business Analysis, Business Decisions, Commercial Analytics, Data Science, Demand Management, Digital Analytics, Infectious Disease, Innovation, Insight Generation, Market Access, Marketing, Market Research, Patient Flow, Pharmacology, Problem Solving, Project Management, Requirements Management, Sourcing and Procurement, Stakeholder Relationship Management, Strategic Planning

Preferred Skills:

Current Employees apply HERE

Current Contingent Workers apply HERE

US and Puerto Rico Residents Only:

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.

As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics.--As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities.- For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:

EEOC Know Your Rights

EEOC GINA Supplement•

We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another's thinking and approach problems collectively.

Learn more about your rights, including under California, Colorado and other US State Acts

U.S. Hybrid Work Model

Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, Monday - Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence.This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as "remote".

The salary range for this role is
$156,900.00 - $247,000.00

This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits.- Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at .

You can apply for this role through (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.

San Francisco Residents Only: -We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

Los Angeles Residents Only: -We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance

Search Firm Representatives Please Read Carefully-
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. -No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.-

Employee Status:
Regular

Relocation:
No relocation

VISA Sponsorship:
No

Travel Requirements:
10%

Flexible Work Arrangements:
Not Applicable

Shift:
Not Indicated

Valid Driving License:
No

Hazardous Material(s):
N/A

Job Posting End Date:
04/21/2026
*A job posting is effective until 11:59:59PM on the day BEFORE -the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID: R392233
Posted 2026-04-18

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