Sales Development Representative (SDR)
Job Description
Job Description
Company Description
Coranet Corp is a leading national provider of IT Infrastructure, Audiovisual, Security, and Building Technology Solutions for Construction Firms, Developers, Fortune 500, and Government Institutions. We partner with the top technology brands to design, build, and install comprehensive technology solutions for our clients' real estate assets. Coranet has repeatedly appeared in Inc. 5000's list of the Fastest Growing Private Businesses and helps companies of all sizes transition into the digital age, leveraging IT to make their buildings and assets "smart."
At Coranet Corp, we're driven by a passion for innovation and a commitment to excellence. We foster a culture of creativity and collaboration, where every team member is empowered to contribute to our dynamic growth and the development of groundbreaking technology solutions.
Role Description: Sales Development Representative
We're seeking a motivated Sales Development Representative in the Tri-State area . This full-time role will blend core sales development responsibilities (cold calling, emailing, prospecting) with forward-thinking initiatives around automated sales sequences, AI/LLMs (Large Language Models), and other advanced sales tools. You'll work closely with Account Executives, Sales Managers, and senior leaders to drive new business development, refine outreach strategies, and push the boundaries of modern sales and marketing technologies. Successful candidates will develop key relationships with prospects, source and qualify opportunities for engineering and account executives to close. Successful SDRs will be promoted up the ranks to Account Executives, managing their own pipelines and networks.
The candidate should be comfortable targeting new customers, developing a pipeline, qualifying leads, and working closely with our core sales team. You will have the opportunity to learn and work directly with our general manager and senior team. The ideal candidate will be based in the target market and expected to meet with prospects in person weekly, setting up site walks, lunch-and-learns, and other networking opportunities with developers, general contractors, and enterprise clients.
Furthermore, the ideal candidate would have the knowledge and responsibility to craft outreach strategies, design drip campaigns, and advise senior management on innovative ways to capture new prospects. They would also be responsible for implementing these campaigns and ensuring traction via cold calling, prospecting, and top-of-the-funnel outreach.
Products represented include Network Infrastructure (Copper, Fiber), Audio-Visual solutions, Network Security, Physical Security (Security Camera / Biometric Scanners), commercial DAS, and wireless solutions. Customers focus on Developers, General Contractors, Enterprise CIOs, National Corporations, Manufacturers, and more.
Key Responsibilities
Sales Development and Prospecting :
Conduct cold calling, targeted emailing, and LinkedIn outreach to identify prospective clients in construction, real estate, enterprise, and related verticals.
Qualify incoming leads and coordinate with the sales team to move these opportunities down the funnel.
Collaborate with senior sales to refine messaging and prospecting approaches for a range of products (Network Infrastructure, Audio-Visual, Security Solutions, DAS, Wireless).
Manage a pipeline of opportunities and prospects from start to close. Feeding the sales team with quotable, qualified deals each month.
Market Research & Strategy :
Research potential target industries, competitors, and prospective leads to inform outreach strategy.
Work with senior management to develop insightful prospecting lists and optimize lead generation tactics.
Assist with analyzing metrics around open rates, response rates, call outcomes, and meeting conversions to iterate on campaign performance.
- Develop automated sales and marketing workflows to push Coranet's outbound content
In-Person Event Engagement :
Attend and support local networking events to connect with real estate developers, general contractors, executives, and other potential customers.
- Set up and attend weekly in-person meetings, lunches, etc., with potential prospects in New York City, New Jersey, and the surrounding area
- Walk client sites and build outs to understand customer needs and our opportunity.
Automated Sequences & AI Implementation :
Help build and optimize automated outreach and drip campaigns, leveraging CRMs and advanced tools like LLMs (e.g., ChatGPT) for email writing, lead routing, and follow-up workflows.
Evaluate and recommend emerging AI-driven solutions to improve the sales cycle, from pipeline management to lead scoring.
Collaboration & Reporting :
Maintain accurate records in our CRM system (e.g., outreach activities, call notes, pipeline status).
Assist in creating regular reports on lead generation progress, pipeline development, and AI/LLM tool adoption.
Qualifications
Past or current enrollment in (or recent graduate of) a Bachelor's or Master's program, ideally in Sales, Business, Marketing, Computer Science, or a related field, but all fields are welcome.
Familiarity with sales and marketing prospecting software, CRMs (e.g., Outreach), and/or marketing automation tools.
Interest or experience in AI, natural language processing, or LLM-based tools is strongly preferred.
Comfortable cold calling and sending high-volume outreach messages
Able to craft compelling emails, automated scripts, and workflows.
Strong organization and time-management skills, with the ability to work autonomously.
Willingness to travel up to 25% (depending on events and team needs) and attend in-person networking opportunities.
Why Join Coranet
Opportunity to work at the intersection of technology, sales, and AI innovation.
Hands-on mentorship from senior and junior sales team members, with exposure to strategic decision-making and the ability to learn leading sales systems and tools.
A dynamic environment that encourages new ideas and creativity, where your contributions will directly impact the growth of our organization.
Potential for professional growth and a future career path in sales, marketing, or technology.
Flexible work environment with a mix of remote and on-site responsibilities.
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